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MOYA "CARE" Bag

This International award-winning design was launched in 2023 and immediately endorsed by celebrities and influencers globally. 

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The Product

Features:

  • 100% Organic Cotton crochet bag

  • Calf Nappa leather cord handles

  • A sustainability focused leather badge

  • Lamb leather lining with zip pocket

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Inspiration & Design

With an intention to continue MOYA's iconic loop fringe crochet, the CARE bags took more inspiration from real women who worked tirelessly to implement sustainability in fashion and other industries. Sustainability to me includes both social and environmental impacts, so through this new collection, I expressed my appreciation to black beauty and an even stronger sustainability message. 

Here is a video I made to participate in the DESIGN-A-BAG Competition 2023, which tells the full story behind the design of this bag.

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The Award

In March 2023, I won the DESIGN-A-BAG Competition organised by the leading leather fair APLF, beating over 600 designers globally.

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